Intro to SEO for Google

Google Analytics on desktop.

What is SEO? SEO is not just a buzzword but one of the most necessary components to becoming a successful modern-day marketer. In reality, SEO is a discipline on its own; understanding the fundamentals will help develop a fully comprehensive marketing strategy. This article is the first part of a very rudimentary overview of the […]

Mastering Google Search

Search Engine Market Share

When was the last time you searched for something on Bing? Yahoo? The last time I used Bing was when Windows auto-downloaded Edge and then automatically launched with Bing as its default home page. Truth is, although there are other search engines out there, the best practice is to optimize for Google since about 90% […]